At Canva, we create tools that empower the world to design. Our mission is to democratise design and empower creativity for anyone and everyone, on every platform! Inspired by a team of talented thinkers, an amazing culture and remarkable growth trajectory – we’re out to change the world, one design at a time.
Since launch in August 2013 we have grown exponentially, amassing over 30 million active users across 190 different countries who have created more than 2 Billion designs. We are one of the world’s fastest growing technology companies and we have only achieved about 1% of what we are capable of!
Canva’s Marketing & Engagement Group has a big mission to build the most loved brand in the world! Our success is shaping how we communicate and relate to our community, and guide teams internally to deliver delightful product experiences and communications.
We’re looking for a skilled SEM Specialist to join our Performance Marketing team, working closely alongside some of the top marketers in the world. You’ll thrive in a fast-moving, fluid environment, and be passionate about shaping user-centric products, communications, and working with diverse groups of people across the organisation to achieve your goals. You’ll be an experienced professional who thinks strategically, but also prepared to roll up your sleeves and get things done.
As part of the team, you will play a significant role in helping with the expansion of our SEM campaigns across key markets in EMEA to drive accelerated business growth across multiple product lines. We work closely with other i18n growth marketers, engineers, designers and product coordinators to exponentially grow Canva’s overall revenue & users.
Teams at Canva strive to strike a measured balance between getting things done effectively and long term maintainability. We keep things tight, with no big egos, promote a highly data informed approach and welcome self-driven professionals to come and join in on the adventure.
We are looking for someone who lives and breathes SEM and can embrace all the different opportunities & challenges that come with working across a hypergrowth, global company. We ensure that the Canva workspace is set up for you to do your best work and have a great time doing so.
The successful candidate thrives on challenges, is not afraid to try new things, going from project to project without losing enthusiasm. They also enjoy working with cross-functional teams and go hands-on; you will be taking full ownership of your own SEM accounts & campaigns. As the role will be focused on driving SEM growth across our key European markets, it is preferred (not essential) that you have experience running campaigns across the EU & have basic working knowledge of one (or more) of the languages (German, French, Italian, Spanish).
As with any business experiencing fast growth, your role and its core areas of focus are likely to evolve significantly over time. We empower our people to adapt their own role for scale. This is how the responsibilities of your role will be split over the coming 12 months and beyond to facilitate this:
- Daily campaign performance management & optimisation (70%)
- Strategy - drive channel growth through SEM to drive incremental revenue and achieve strategic business outcomes across multiple product lines (20%)
- Evangelising SEM (10%)