Content Marketing Manager at Airwallex

Growth Marketing, Full-Time, AU - Melbourne melbourne marketing full-time
Posted 24 days ago

Established in Melbourne in 2015, Airwallex is a global payments fintech transforming the way businesses move and manage money domestically and internationally. We have built a global financial infrastructure platform to help businesses transact, collect and pay across 130+ countries and 50+ currencies, without the constraints of the traditional global financial system. 

Airwallex is Australia’s fastest growing fintech unicorn. We've grown to 13 global locations and have raised over $500 million in funding. Airwallex has been recognised in Forbes' Cloud 100 2020, and placed in the Top 50 of KPMG’s Global Fintech100 two years in a row. To support our ambitious growth plans, we’re looking for smart, collaborative and passionate people who are looking to make a genuine impact.

We’re on the look out for a Content Marketing Manager to help us produce high-quality content to support our marketing and growth objectives. As an early member of the growth marketing team, you’ll get to wear many hats – initially focussing on supporting our internal teams to produce relevant, informative, and enticing content for our growing B2B audience.

This position demands digital content expertise. As a Content Marketing Manager you will not only be required to think on a strategic level with the marketing team but also be hands-on in driving and executing growth initiatives.

You’ll work closely with marketing, sales, and strategy teammates, and will report to the Director of Growth.


  • Support the development and execution of Airwallex’s content marketing strategy
  • Prepare and execute content and communication initiatives in a variety of formats such as blogs, whitepapers, company website copy, eDMs, and ad campaigns
  • Independently manage the end-to-end process of each project, from research, to writing copy and helping to execute and report on key campaigns
  • Exceptional written skills, with experience writing thought leadership material and blog content for a B2B audience
  • Work with subject matter experts to craft messaging and value propositions for new and existing products and services
  • Manage and grow our network of external writers to scale the content strategy
  • What you bring:

  • 3+ years digital experience writing/editorial position within a known brand, digital marketing, or online media environment
  • Exceptional writing & editing skills: we’re looking for a natural, free-flowing writer who can turn even the most complex of scenarios into digestible content
  • Experience with other content formats, such as video and email marketing, as well as Google Analytics and Search Console for content ideation and reporting
  • Demonstrated experience in developing high-quality content, preferably with a portfolio of published content, intended to drive customer acquisition
  • Great attention to detail and an ability to work to tight deadlines
  • Superior communication skills (written and verbal) with strong attention to detail
  • Foundational knowledge of content SEO principles
  • Experience agency side is preferred (nice to have)
  • At Airwallex you’ll have the ability to make an impact in a rapidly growing, global fintech. You’ll be offered a competitive salary and we also like to ensure we create the best environment for our people by providing a collaborative open office space with a fully stocked kitchen. We organise regular team building events, encourage flexible/remote working and we give our people the freedom to be creative.

    Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don’t regard colour, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status. If you have a disability or special need that requires accommodation, please let us know.