Content Manager at Lawpath

Permanent Full-Time, Marketing, Sydney, New South Wales sydney marketing full-time
Posted 7 days ago

About the company

Lawpath is Australia’s largest online legal platform for small businesses, disrupting a $100B industry and shaping the future of legal services.

With multiple awards in our pockets (including the Deloitte Fast 50 for 2020), Lawpath has regularly been listed as one of Australia’s fastest growing business to watch. We use technology to make legals faster, simpler and more cost-effective. We’ve helped over 200,000 businesses save in excess of $100m in legal fees!

About the role

You'll be part of a dynamic business that challenges the status quo and sets the benchmark for others to follow. We have an open, team-oriented and meritocratic culture where your input is encouraged and your success is rewarded! We're entering an exciting period of growth and we're on the lookout for a standout Content Manager to complement our existing marketing function team and take our content creation, consumption and exposure to new levels.

Content has played a considerable part in Lawpath’s growth, and to date we’ve published over 2,500 legal guides and blog posts on our website. Reporting to the Chief Marketing Officer, applicants will manage the production, editing and optimisation of content across Lawpath properties and externally on partner websites to help Australian businesses solve their legal needs.

 Your day-to-day responsibilities will include:

  • Leading content ideation, execution and optimisation across the Lawpath website and platform.
  • Editing and coordinating content supplied by our roster of contributors
  • Manage the hiring and responsibilities of content contributors
  • Use best-in-class SEO strategies to identify new content opportunities and optimise existing assets at all stages of the marketing funnel
  • Copywriting assistance across Lawpath’s website and owned assets, including email, newsletters, platform assets, PR etc.
  • Assist with creative / competitive research for blog posts and help plan briefs for contributors
  • Help develop and maintain a consistent voice across all facets of the business
  • Collaborate with team functions to facilitate content requirements

To be successful, you will need:

  • Experience with online content creation, content management and staff management.
  • A superior eye for detail and the ability to take responsibility of content across the business
  • A proactive mindset and the ability to work autonomously
  • A strong practical understanding of SEO, content management and web analytics
  • The natural ability to add value to the Lawpath culture and our business values
  • A desire to continue to grow and develop new skills
  • A legal background (although not necessary it helps!)

What we’ll provide:

  • An ever-growing business where culture is fuelled by success
  • Competitive remuneration package & Employee Share Option Plan (ESOP)
  • Flexible working opportunities
  • Annual budget for conferences and learning opportunities
  • Friday drinks and team building days
  • Quarterly team celebrations
  • Funky office in Surry Hills close to Bars, Cafes and Transport

Take this great opportunity to join a fast growing and sociable company in an exciting new industry. Please apply with your CV. Feel free to also include a short summary of why you believe you would be a good fit for the company. You need to have full legal working rights to work in Australia to be considered for this full time position.