Senior Manager New Author Acquisition at Envato

Content - Content Management, Melbourne melbourne
Description
Posted 19 days ago

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Welcome!

We’re so happy you found us. Since you’ve come this far, it’s safe to say you’re curious about our story and what career opportunities exist, so we’d love to start by introducing ourselves.

Then & Now

Our story starts in 2006 with three founders in a Sydney garage (no, we’re not kidding). Born from a desire to earn a living doing what they loved, with the flexibility to do it from anywhere, Envato set out to create an online community for buying and selling creative digital assets. Nearly 13 years later, we’re profitable and still totally bootstrapped. This allows us to stay super experimental and totally focused on the best interests of our authors & customers around the world.

We’ve built marketplaces where anyone can buy and sell the creative assets they need to complete their projects faster. Our community can now buy millions of different kinds of assets on Envato Market, or subscribe to the #1 unlimited subscription service for creatives, Envato Elements. Every day, these products continue to help everyone from freelancers to small business owners and agencies get their creative projects done.

While we are known and loved within the digital professional community globally, where our authors have earned almost $1,000 million, we also want to be a place where anyone can Make with Envato. Alongside Market & Elements, our portfolio also includes Milkshake, a website builder for Instagrammers, Placeit, a smart template tool for logos, mockups, graphic design & more, Mixkit, for free stock footage and animation, and most recently, Twenty20, a stock-photo subscription service.

With over 600 people globally, we have offices in Guadalajara, Mexico & Los Angeles, alongside our funky Melbourne HQ. We pride ourselves on being super remote friendly, with a staffing population just as diverse as the global community that use our products. To keep this sustainable as we scale, we support people to work from anywhere, whether that’s the beach in Croatia, on the Mornington Peninsula, or from their living room.

A bit more about the role

At Envato, we are passionate about our Authors. For over 14 years we’ve been enabling independent Authors around the world to earn a living, and we’ve paid out close to $1 Billion dollars. Envato is entering a new phase for Authors, and we are looking for leaders to help build our offering for Authors for the next wave of growth.  Our strategy aims to make Envato easier,  faster and more engaging to work with for our Authors as we continue to deliver rapid global growth in our subscription and market products.

What you’ll be doing

Envato operates a two-sided market where Authors create and supply content which is licensed by our Customers. The Senior Manager New Authors has commercial responsibility for the successful acquisition of Authors to Envato. 

The role’s purpose is to ensure that Authors are joining Envato efficiently and at scale to deliver the content library that supports our customer and product ambitions. The role’s responsibility for the Author is completed once an Author receives their first payment.

What we’re looking for

Key Duties & Responsibilities

  • Successfully grow our Author base in line with our commercial aspirations through direct and digital acquisition
  • Leadership of our direct sales activity with large Authors
  • Leadership of our online sign-up and activation of our Authors
  • Own the relationship with our large Authors throughout the activation process
  • Oversee and orchestrate with other teams to ensure signed Authors become productive on Envato
  • Appropriately manage the use of incentive funds to assist the successful acquisition of new Authors
  • Champion improved Author journeys and experiences that deliver faster, better outcomes for Authors and Envato
  • People Management and Leadership for the New Author Team
  • Contribute to the growth and development of the Content Group and Envato 

 Skills & Qualifications

  • Experience leading customer acquisition, growth or sales/marketing teams for B2B SaaS or marketplace business, including:
    • Direct sales to Business customers; and
    • Digital acquisition and activation of customers (B2C or B2B)
  • Experience improving acquisition funnel performance and conversion efficiency.
  • Experience working with teams to  develop a robust understanding of segments and their needs, and presenting a proposition to those needs.
  • Experience automating and streamlining acquisition and activation processes to improve business and customer outcomes
  • Experience prioritising and implementing improvements to product and proposition
  • Sufficient data capability to ensure our CAC, LTV and ROI calculations and principles to drive prioritisation of effort and improve our commercial outcomes
  • Experience with CRM systems, ideally Salesforce
  • Collaborative working style, able to work with multiple teams to improve onboarding and activation outcomes
  • Champions a Customer centric view to everything we do at Envato

What we offer

  • A fantastic culture of creatively minded, hard working people who are passionate about Envato and being part of its growth and success
  • Flexible working conditions – we want you to love your work but also your life outside of Envato
  • We actively work on creating a safe, inclusive environment free from discrimination
  • A fast paced and progressive environment where everyone has regular interaction with teammates and Envato community members from all over the world!
  • Read more from our staff about why they love working at Envato by visiting www.jobadvisor.com.au/envato

Who should apply?

We care deeply about diversity and inclusion at Envato, and welcome applicants of all types, and from all backgrounds. If you think you have the skills and experience needed for this role then we'd like to hear from you.

What next?

Submit a cover letter, an up to date copy of your resume and answers to the below questions. Good luck!