Who is Plenti?
Plenti is a fintech lender, providing faster, fairer loans by leveraging its smart technology. Plenti is a dynamic and innovative business that is growing strongly. By continuing to deliver better customer experiences, Plenti is taking market share from incumbent players in the personal lending, renewable energy, and automotive finance markets.
We are a fast moving and ambitious business that seeks to recruit smart and capable people, who can take ownership of their role to help the business thrive. With over 200 people based in Australia, Plenti is small enough so everyone can make a difference in their role, but we have very big ambitions as a team, as we go about building Australia’s best lender.
Plenti is a founder led business that launched in 2014 and is now listed on the ASX, with annual revenue of over $200 million and a loan portfolio of over $2 billion.
What you’ll do:
Help plan, execute, and analyze marketing campaigns to drive product awareness and customer acquisition.Own, grow and manage the broker email marketing channel, using best practice and data-driven marketing for the creation of campaigns, journeys and automations Assist in creating sales tools like presentations, collateral, FAQs, and competitive analyses.Help create engaging marketing materials such as product guides, blog posts, email campaigns, and social media content.Work with the Product marketing team to gather and analyze feedback from customers.Help organize and execute events, activations, and promotions, including webinars, exhibitions, and other customer events.Assist in developing clear, customer-focused messaging that highlights product features and benefits.Help conduct research on market trends, customer needs, and competitor products to inform marketing strategies.Monitor the performance and success of campaigns and provide insights for optimization.Work with product, sales, and marketing teams to align strategies and ensure consistent Ensure all marketing materials are aligned with the company’s brand and tone.
What you’ll need
A bachelor’s degree in marketing, business, communications, or a related field.2-5 years experience in marketing, ideally in the B2B sector and within a technology or product-focused businessFamiliarity with digital marketing tools, including CRM platforms, email marketing tools, and analytics platforms (e.g., Zoho CRM, Customer.io, Google Analytics) Up-to-date knowledge of email marketing trends and best practicesExceptional writing and storytelling abilities, with the capacity to simplify and communicate technical concepts effectively.Basic design skills (Adobe and Canva) a plus (HTML experience is highly regarded).A solid understanding of the briefing, design, and development process for marketing assets such as emails, advertisements, webpages, and content Excellent communication, copywriting, and creative thinking skills.A confident and proactive communicator, eager to learn and thrive in dynamic, fast-paced environment.Strong organizational skills with the ability to manage multiple campaigns, projects, and deadlines simultaneously.
What's life like at Plenti?
Working at Plenti means joining a team that is high-performing, diverse, customer-focused and collaborative. It’s a place where everyone can “make it happen” and share in the results and success. If being in a dynamic industry as part of a market-leading fintech sounds like you, then join to help us reshape Australia’s financial eco-system for the good.
In return, you will enjoy a culture of innovation and entrepreneurship to take your career further. We offer flexible working and volunteer and study leave to develop your skills. We also have monthly social events, office snacks, company Townhalls and D&I initiatives and events to help you connect with your colleagues.
Plenti is committed to a diverse and inclusive workforce.
We encourage people from different backgrounds to apply, including Aboriginal and Torres Strait Islander people and people with disabilities. When you apply, let us know of any reasonable adjustments you may need during the interview process so we can accommodate you.
