Imagine a world where your mission is celebrated by compelling, cohesive and timely stories told by your community. What if you could capture authentic insights and unfiltered perspectives from a multitude of voices? Imagine the impact that enabling storytelling could have on your ability to measure impact and inform future strategy. Welcome to the world of Folktale. Folktale is re-imagining the role of community-generated storytelling by enabling smartphone users to contribute authentic voice through mobile video. Nobody reads reports but everybody remembers a story.