More than 5 million sports clubs worldwide don‘t have enough money. In fact, many are “always, almost bankrupt” and have a hard time to train their kids, build their teams, buy equipment and run their club life. Most businesses just do not see traditional sport sponsoring as an effective growth channel. They rather give their growing digital marketing and sales budgets to Ad-Tech, FB and Google: More than 200 BN Dollars in 2019. MyFavorito leads an overdue and urgent game change. It connects sports clubs and sponsors with an open, fully self-service and radically different „Digital Sport Sponsoring Platform“ that also takes care of fan engagement and CRM. All businesses – especially those that never sponsored sports before - such as local retailers, supermarkets, restaurants, car dealers, ecommerce, national and global brands - can now support the favorite clubs of their customers, partners and employees. Sports clubs of all sizes can team up with hundreds of sponsors and earn significant money whenever their members and fans buy products, watch TV or social media ads, pay attention to marketing campaigns, build customer relationships or carry out other valuable activities.