Lead Data Analyst - CRM at Hipages

Product, Experience & Analytics, Sydney sydney product analytics
Posted 24 days ago

About the role:

Responsible for generating data-driven insights and identifying business opportunities for your functional and cross-functional team. You will work closely with the senior leadership team and a team data analysts to plan, prioritise, and deliver immense value to the business. This role will help improve our current sales conversion rate.


  • Competitive salary, benefits and perks, plus equity via our Employee Share Program
  • Work from home with a 50/50 hybrid working model
  • Inhouse Talent Development team to support your personal career growth and plan for your promotion!
  • Dynamic, team approach to evolve practices and directly engage with customers
  • Take ownership of your work and drive real change as a market leader in the industry

How you will add value:

  • Identifies data commercialisation opportunities and develops business cases where relevant
  • Advise on the required setup hypothesis-driven testing and direct teste from conception to conclusion.
  • Select, acquire and integrate structured data from disparate sources required to deliver actionable insights.
  • Oversees the activities of data analysts and runs code reviews to support and coach team members
  • Collaborates closely with the data engineers to production data assets
  • Build econometric and statistical models for various business problems leaning on your toolbox of projections, classification, clustering, pattern analysis and data mining.
  • Develops data quality and data governance within the organisation
  • Researches and recommends analytical methods and approaches for wider adoption across the business
  • Contributes to open source data projects, whitepapers/research papers
  • Contributes and advances analytics policy, standards, frameworks, testing methodology and guidelines within the data team

About you:

  • Degree qualified in Computer Science, Statistics, Mathematics or a related qualification 
  • Experience in applying statistical / modelling techniques to real-world data to drive insights
  • Hands-on experience in data analytics with a lens on SaaS Product Analysis/Development (A/B testing, causal impact analysis)
  • Prior experience with Salesforce CRM Analytics and Tableau would be advantageous 
  • Proficient to query databases using advanced queries in SQL (Athena, Mysql) and advanced analytics using Python/R 
  • Advances expertise in using Business Intelligence solutions (Looker, Tableau, Redash, etc)
  • Experience with Databricks, DBT and AWS technologies (Redshift, Athena, S3, Sagemaker) 

About the company:

We are an Australian-owned, ASX-listed tech company and the leading online tradie marketplace in Australia. Inspired and driven by our purpose of transforming the trade industry, building better lives for everyone, hipages Group operates via three technology-enabled platforms; hipages, Tradiecore, and Builderscrack (NZ) with over 300 team members across Australia, China, Philippines and New Zealand. 

Take a look inside our home:

Ranked Top 3 in Best Places to Work in Australia for the past three years, we offer meaningful, impactful work collaborating and innovating with the best and brightest in a transparent, supportive and fast-paced work environment:

  • Close-knit diverse family of bright, respectful, collaborative members who love to solve problems and jump on new opportunities
  • Strengths based organisation with in house coaching to help you leverage what makes you special
  • Holistic wellbeing focus with EAP access, meditation room, daily bottomless continental breakfast, fresh fruit and snacks and diversity initiatives and celebrations
  • Inspiring office and location - based in the heart of Sydney CBD, only a few steps from Town Hall Station, with multiple indoor and outdoor collaboration and social areas
  • Social connection focus: Friday socials, 2x big company parties per year and regular and fun teaming activities - we work hard but play hard too!

We value Diversity:

Innovation & Collaboration are core values at hipages, and are impossible to cultivate without a diverse and inclusive team. We don't expect you to be an expert in all areas, we’re more interested in who you are as a person, a team member and a leader.

Research shows that while men apply for jobs when they meet an average of 60% of the criteria, women and other minority groups tend to only apply when they check every box. So if you don't tick every single box above, but you think you would be a great fit for the role we encourage you to apply, we would LOVE to hear from you! 

We are a Circle Back Initiative Employer – we commit to respond to every applicant.

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